AI tools, explained in plain English.

Honest, jargon-free guides that help everyday people in the UK save time with AI – safely, and usually for free.

Find the right AI tool Read the guides

Who it's for

Small business owners

Save hours on emails, quotes and social posts.

Parents

Help with homework explanations, meal plans and admin.

Retirees

Get started safely and spot AI scams.

Job seekers

Better CVs and interview practice.

Starter guides

Best free AI for writing emails

Plain-English guide to free AI chatbots that help you write clear, polite emails – with copy-and-paste prompts for UK users.

AI for small business admin

How UK sole traders and small businesses can use AI chatbots for everyday admin: emails, quotes, social posts, policies and spreadsheets.

Using AI safely: privacy and scams

Plain-English guide to using AI safely in the UK: what not to share, spotting AI-powered scams and voice clones, and where to report fraud.

AI for CVs and job hunting

How UK job seekers can use free AI tools to improve a CV, write cover letters and prepare for interviews – without sounding like a robot.

Free vs paid AI chatbots compared

ChatGPT, Copilot, Gemini and Claude: what the free versions do, what paid plans add, and whether you need to pay – explained for UK users.

AI photo and video tools for beginners

Beginner's guide to free and low-cost AI photo and video tools: fixing photos, making social videos, and adding voiceovers – plus the rules on deepfakes.

How to make an AI voiceover (free plan)

Plain-English guide for UK beginners: make an AI voiceover on the ElevenLabs free plan for social video, product demos or phone greetings – plus UK rules on voice clones.